| 从汶川大地震报道看我国与西方的媒体话语权争夺 |
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| 引用本文： | 孙华.从汶川大地震报道看我国与西方的媒体话语权争夺[J].西南科技大学学报(哲学社会科学版),2008,25(4):36-40. |
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| 作者姓名： | 孙华 |
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| 作者单位： | 西南科技大学文学与艺术学院,四川绵阳621010 |
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| 摘 要： | 回顾中国近现代史,中国媒体的话语权一直为西方媒体所主导.汶川大地震报道中,在国家实力的支持和主动传播意识的引领下,中国媒体在与西方媒体的话语权争夺中首次有效掌握了国际传播主动权,很好地"表述"了中国发生的情况,重新塑造了高效透明的国家形象.在改善中国国际形象和中国媒体的争夺话语权上,汶川大地震报道具有里程碑式的意义.
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| 关 键 词： | 汶川大地震 媒体话语权 国家形象 国际议题 |
On the Contention for the Discourse between Chinese Media and Western Media from Wenchuan Earthquake Report |
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| SUN Hua.On the Contention for the Discourse between Chinese Media and Western Media from Wenchuan Earthquake Report[J].Journal of Southwest University of Science and Technology,2008,25(4):36-40. |
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| Authors: | SUN Hua |
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| Institution: | SUN Hua (School of Literature , Arts,Southwest University of Science , Technology,Mianyang 621010,Sichuan,China) |
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| Abstract: | Looking back to Chinese modern history,the discourse power of the event has always been dominated by the western media.While on Wenchuan Earthquake report,Chinese media has,for the first time,won the domination of discourse power and shaped the responsive,transparent and efficient national image,because of the strong national power and active communication consciousness.The report on Wenchuan Earthquake has the milestone meaning in improving Chinese national image and striving for the domination of discours... |
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| Keywords: | Wenchuan Earthquake Discourse power of media National image International issue |
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