中国学术规范动态的国际传播数据研究

国际重要学术期刊Nature和Science历来就有发表文章揭露各国学术不端现象的传统，它们对中国的学术规范动态同样保持着较为密切的关注，有关报道或评论在引起学界兴趣的同时，也为提高两大期刊的影响力做出了贡献。相比之下，作为相关信息源的中国，其学术期刊对有关动态的第一时间报道或评论则常常缺位，因此多处于被曝光和被议论的被动状态。互联网时代，信息传播方式发生了重大变革，中国的学术期刊应充分认识到学术不端行为泛滥现象是世界性难题，应在国际化理念指导下，勇敢面对、自信处置本国的学术不端问题，有效利用资源优势，因时因势设置靶向栏目，以非固化的传播模块实时报导我国的学术规范动态，在展现自我评价与纠错能力和信心的同时，吸引国际社会对我国加强科研诚信建设的关注，进而提升中国学术期刊的国际显示度和影响力。

An Investigative Research on the Dynamic Data of International Communication of Chinese Academic Norms

The international important academic journals such as Nature and Science have a tradition of publishing articles to expose academic misconduct in various countries, and they have been keeping a close eye on the dynamics of academic norms in China as well. Their reports or comments have not only attracted academic attention internationally, but have also made contribution to the improvement of their own influence. In contrast, China, as a source of relevant information, has largely been absent from the first reports or comments on relevant phenomena and developments in its academic journals. Therefore, it has always been in the passive state of being exposed and criticized. This study aims to explore the value and significance of international communication data on the dynamics of Chinese academic norms. Investigations are made to understand the methods and strategies employed by the top international journals for enhancing their influence through category analyses of data visualization according to text type, publication year, author's nationality and their institution, and through data collection of relevant articles' citation information on Web of Science and Scopus. At the same time, China's home-made academic journals' relevant data are analyzed on the two academic platforms and compared with their citation performance on CNKI and WanFang Data. The paper finally proposes that Chinese academic journals should fully understand that scientific misconduct is a worldwide challenge and should rationally face up to those problems occurred in our country. They can, under the guidance of a more international concept, learn from the practice of Science and Nature in timely publishing reports on the trends of China's academic norms to make effective use of resource advantages and adopt flexible communication modules such as setting up targeted columns to show their ability and confidence in objective self-evaluation and self-correction of academic misconduct, and at the same time, to attract attention and improve Chinese journals' international visibility and influence.