| 试论企业核心竞争力的培育、维护和提升 |
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| 引用本文： | 张云波.试论企业核心竞争力的培育、维护和提升[J].吉林工程技术师范学院学报,2009,25(11):32-33. |
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| 作者姓名： | 张云波 |
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| 作者单位： | 吉林亚泰集团,水泥销售公司,吉林,长春,130031 |
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| 摘 要： | 培育和提升企业核心竞争力对于复杂环境下国内企业的生存与发展具有重大意义。本文从积极打造人才资本、创建有特色的管理模式、实施名牌战略等方面,论述了培育和提升企业核心竞争力的主要措施。
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| 关 键 词： | 企业 核心竞争力 人才资本 管理模式 名牌战略 |
Discussion on the Cultivation, Maintenance and Promotion of Enterprise Core Competence |
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| ZHANG Yun-bo.Discussion on the Cultivation, Maintenance and Promotion of Enterprise Core Competence[J].Journal of Jilin Teachers Institute of Engineering and Technology(Natural Sciences Edition),2009,25(11):32-33. |
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| Authors: | ZHANG Yun-bo |
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| Institution: | ZHANG Yun - bo ( Cement Sales I, td, Yatai Group, Changchun Jilin 130031, China) |
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| Abstract: | The cultivation and promotion of enterprise core competence has great significance for the existence and development of domestic enterprises under complex environment.This paper discussed the main measures of cultivating and promoting the enterprise core competence from the following aspects such as accumulating talent capital,constructing management mode and implementing famous brand strategy. |
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| Keywords: | enterprises core competence talent capital management mode famous brand strategy |
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