| 大数据在信息消费中的应用分析 |
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| 引用本文： | 李明杰,闫强.大数据在信息消费中的应用分析[J].北京邮电大学学报(北京邮电大学学报),2014(2):58-63. |
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| 作者姓名： | 李明杰 闫强 |
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| 作者单位： | 北京邮电大学经济管理学院,北京100876 |
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| 基金项目： | 北京市哲学社会科学规划项目（13KDB011） |
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| 摘 要： | 随着互联网和信息技术的进步,大数据和信息消费越来越引起人们的关注,如何将大数据很好地应用于信息消费发展成为热门话题。从大数据与信息消费的关系入手进行分析,首先得出大数据是信息消费发展的主要驱动力;然后从主客体方面分析大数据对信息消费的影响;进而结合实例,分析大数据在信息消费中的应用;最后总结出大数据在信息消费中的应用规律。
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| 关 键 词： | 大数据 信息消费 信息产品 信息服务 |
Big Data Application in Information Consumption |
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| LI Ming-jie,YAN Qiang.Big Data Application in Information Consumption[J].Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition),2014(2):58-63. |
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| Authors: | LI Ming-jie YAN Qiang |
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| Institution: | (School of Economics and Management, Beijing University of Posts and Telecommunications, Beijing 100876, China) |
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| Abstract: | With the progress of Internet and information technology, big data and information consumption have attracted people＇ s more attention. How to apply big data to the development of information consumption has become a hot topic. Starting from the relationship between big data and information consumption, it is pointed out that big data is the main driving force in the development of information consumption, and then the influence of big data on information consumption is analyzed from the subjective and objective points of view. Combined with the example, big data in the application of information consumption is analyzed, and finally, the rules of big data in the application of information consumption are summarized. |
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| Keywords: | big data information consumption information product information service |
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