History,Culture and Organization Studies

Research by Barley, Meyer and Gash (1988) showed that the publication of Peters and Waterman's In Search of Excellence (1982) coincided with culture becoming a popular and acceptable topic for organization theorists. This helped establish the dominance of a conception of culture that proffered an instrumental view of the relation between managerial practice and management knowledge, Barley, Meyer and Gash (1988) suggested. They saw this as a relatively recent occurrence. While we do not deny the possibility of the instrumental relation as depicted in Barley, Meyer and Gash (1988), we do not concur with their judgement that the study of culture is a relatively novel interruption of previously more academic concerns. On the contrary, we suggest that, while the relationship between practice and knowledge is borne out by a genealogical analysis of culture, the time period for such analysis should be drawn both more widely and more deeply to be an adequate test of Barley, Meyer and Gash's (1988) hypotheses. We argue that the relationship postulated in the hypothesis supported by their research - that academic research on culture has increasingly been prejudiced by instrumental concerns that developed in the lead up to, and in the wake of, the 'excellence' studies - defies social science traditions. We show this by enlarging the canvass of culture. The purposeful use of organizational culture as a management tool returns culture to those origins revealed by genealogical analysis that uncovers its etymology and sociology.