| 供应链伙伴关系的双赢研究 |
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| 引用本文： | 陶文源.供应链伙伴关系的双赢研究[J].西北农林科技大学学报,2003,3(1):37-39,65. |
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| 作者姓名： | 陶文源 |
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| 作者单位： | 天津大学管理学院,天津,300072 |
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| 基金项目： | 国家自然科学基金资助项目 (7963 0 0 10 ) |
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| 摘 要： | 供应链管理代表了当前经济环境下的趋势与需要。供应链的概念强调了供应链内企业之间的协作 ,并通过协作使每个企业都获益。通过一个简单的供应链模型可以揭示出 ,如果制造商与零售商在制定价格时协调与合作 ,将会使供应链的利润及各自的利润都获得显著的增加 ,从而达到双赢结果。
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| 关 键 词： | 供应链 双赢 最优 价格 |
| 文章编号： | 1009-9107(2003)01-0037-04 |
| 修稿时间： | 2002年6月3日 |
Study on the Bilateral Profit-making Through Supply Chain Relation |
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| TAO Wen,yuan.Study on the Bilateral Profit-making Through Supply Chain Relation[J].Journal of Northwest Sci-Tech University of Agriculture and Forestry(Social Science),2003,3(1):37-39,65. |
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| Authors: | TAO Wen yuan |
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| Abstract: | Supply Chain Management (SCM) stands for trends and needs in the current business environment. The concept of SCM emphasises co-operation and collaboration among the firms and through that the firms will gain. In this paper, it is shown through a simple SCM model that if a manufacturer and a retailer set their prices jointly, there would be a significant improvement in total supply chain profit and that will lead to a bilateral profit making situation. |
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| Keywords: | supply chain bilateral profit making optimal price |
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