| 直面绿色壁垒,开展绿色营销 |
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| 引用本文： | 袁中英.直面绿色壁垒,开展绿色营销[J].重庆邮电学院学报(社会科学版),2004,16(4):30-33. |
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| 作者姓名： | 袁中英 |
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| 作者单位： | 重庆三峡学院高职院 重庆万州404000 |
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| 摘 要： | 绿色壁垒往往成为国际贸易战中的重要手段。因此我们必须研究其特点 ,了解其实质 ,特别是在我国加入 WTO后的新形势下 ,应采取相应对策积极开展绿色营销 ,突破绿色壁垒 ,以提高我国企业的竞争力和促进我国对外贸易更好地发展
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| 关 键 词： | 绿色壁垒 绿色营销 对策 |
| 文章编号： | 1009-1289(2004)04-0030-04 |
| 修稿时间： | 2003年12月5日 |
Facing Green Wall and Promoting Green Marketing |
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| YUAN Zhong-ying.Facing Green Wall and Promoting Green Marketing[J].Journal of Chongqing University of Posts and Telecommunications(Social Science Edition),2004,16(4):30-33. |
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| Authors: | YUAN Zhong-ying |
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| Abstract: | Green wall sometimes acts as an important means in international trade. Therefore, it is a must to study its characteristics and know its essence. In the new situation in which China enters WTO, coping measures need to be taken to implement green marketing, break through the green wall so as to strengthen the competitive power of China's enterprises and promote a better development of China's foreign trade. |
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| Keywords: | green wall green marketing coping measures |
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