论节庆文化与节庆产业

节庆的产生根源于人类社会的精神生产活动。在特定的时间和空间中进行的节庆活动，不仅是对日常生活的延续，也是人们重要的情感寄托和精神信仰方式。节庆在满足广大人民群众的精神需求和物质需求、地方文化形象建设、文化品牌打造和文化产业发展方面起到全新的作用。顺应这一趋势，实现节庆产业的可持续和科学发展，能够提升我国的文化软实力、保护民族文化多样性、增强民族自信心和自豪感、实现相关国民经济建设的增长，为实施对外文化贸易战略服务。

Festival Culture and Festival Industry

Festivals originate from the spiritual activities of human society.Festival activities are not only the continuation of daily life but also important ways of people's emotional bailment and spiritual beliefs in particular time and space.Festivals play new roles in meeting people's spiritual demand and material needs,constructing local cultural images,building cultural brands and enhancing cultural industry development.Realizing the sustainable and scientific development of festive industry helps in improvin...