| 新媒介时代民族地区对外传播刍议——以四川凉山彝族自治州为例 |
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| 引用本文： | 哈丽丝.新媒介时代民族地区对外传播刍议——以四川凉山彝族自治州为例[J].西昌学院学报(社会科学版),2010(4):65-69. |
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| 作者姓名： | 哈丽丝 |
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| 作者单位： | 北京大学新闻与传播学院,北京100871 |
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| 基金项目： | 四川省哲学社会科学“十一五”规划2009年度项目（SC09D008） |
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| 摘 要： | 民族地区积极充分利用各种传媒资源,特别是以互联网为代表的新媒介,努力创新传播方式和内容,加强对外传播渠道建设,扩大传播的辐射面,提高传播的质量和影响力,把民族地区真实的生存状态对外传播,引起外界的关注和支持,十分必要。
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| 关 键 词： | 新媒介 民族地区 对外传播 |
Discussion on the External Communication in Ethnic Minority Area under New Media Age |
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| HA Li-si.Discussion on the External Communication in Ethnic Minority Area under New Media Age[J].Journal of Xichang College :Social Science Edition,2010(4):65-69. |
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| Authors: | HA Li-si |
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| Institution: | HA Li-si(School of Journalism and Communication,Peking University,Beijing 100871) |
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| Abstract: | In new media age,it is essential for ethnic minority area to take full advantage of various media resources,especially new media like Internet,to renew its ways of communication and contents.To strengthen external communication channels,improve quality,expand audience and amplify influence are crucial for representing the real living conditions of ethnic minority area.Only when external communication works efficiently,Can ethnic minority area get corresponding attention and support. |
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| Keywords: | New Media Ethnic Minority Area External Communication |
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