| 试论商务谈判成功的评价标准 |
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| 引用本文： | 邹开军.试论商务谈判成功的评价标准[J].湖北大学学报(哲学社会科学版),2005,32(4):435-437. |
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| 作者姓名： | 邹开军 |
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| 作者单位： | 湖北中医学院,人文科学系,湖北,武汉,430061 |
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| 摘 要： | 商务谈判成功的评价标准如何确定,人们对这个问题的认识存在着一些分歧。谈判标准的塑造对谈判实践活动起着科学的指导作用,对谈判过程的顺利进行具有促进作用。评价商务谈判成功的标准是:既定目标的实现程度;谈判效率的高低;谈判后参与各方关系的维持和发展。
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| 关 键 词： | 商务谈判 成功 误区 评价标准 |
| 文章编号： | 1001-4799(2005)04-0435-03 |
| 修稿时间： | 2004年11月4日 |
Criteria for a Successful Business Negotiation |
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| ZOU Kai-Jun.Criteria for a Successful Business Negotiation[J].Journal of Hubei University(Philosophy and Social Sciences),2005,32(4):435-437. |
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| Authors: | ZOU Kai-Jun |
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| Abstract: | There have been for a long time pitfalls in how to judge a successful negotiation. To set up a criterion for negotiation can play a scientific guiding role in negotiation practice and a driving role in smoothing the negotiation procedure.The evaluating criteria for a successful business negotiation are decided by: the degree of realization of the established target; the effectiveness of negotiation; the maintenance and development of good personal relationship after negotiation. |
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| Keywords: | business negotiation Success pitfall evaluating criteria |
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