Corporate planning in an international environment

In any company, corporate planning centres on deciding what kind of business it should be in, and the philosophy which should govern its method of operation. When the company is an international one, then not only does its organisational structure require closer attention, but another dimension is added to its strategy—that of choosing the countries in which to operate. This article is concerned with two aspects of management: organization and control and the factors influencing the selection of a country for investment purposes.