Abstract: | During his ten years experience of corporate planning in industry the author became increasingly concerned about the relationship between planning and social change. This article, based on a talk given to the Social and Ecological Study Group of the Society for Long Range Planning, explores an approach to environmental appraisal which might make businesses and government agencies more responsive to the needs of a changing society and their products and services correspondingly more socially desirable. The author is currently leading a multidisciplinary team on a study of urban deprivation in Birmingham. |