| 中药产业营销与贸易人才队伍建设研究 |
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| 引用本文： | 龚晋文,卫军锋.中药产业营销与贸易人才队伍建设研究[J].南京中医药大学学报(社会科学版),2010,11(4):242-245. |
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| 作者姓名： | 龚晋文 卫军锋 |
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| 作者单位： | 山西生物应用职业技术学院,山西,太原,030031 |
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| 基金项目： | 国家中医药管理局中医药教育研究项目 |
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| 摘 要： | 中药产业营销与贸易人才是中药流通环节供需双方的连接纽带,对中药产业的发展起着关键作用。对中药产业营销与贸易人才队伍的现状、人才队伍建设存在的问题及未来需求进行了概括和分析,并综合三方面情况就如何加强中药产业营销与贸易人才建设提出了几点建议,以进一步改进中药营销与贸易工作,从而最终促进我国中药事业的发展。
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| 关 键 词： | 中药营销 人才队伍 专业化 办学结构 |
| 收稿时间： | 2010/8/10 0:00:00 |
| 修稿时间： | 2010/9/17 0:00:00 |
Construction of Marketing and Trading Talents Team in Traditional Chinese Medicine Industry |
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| GONG Jin-wen,WEI Jun-feng.Construction of Marketing and Trading Talents Team in Traditional Chinese Medicine Industry[J].Journal of Nanjing University of Traditional Chinese Medicine(Social Science),2010,11(4):242-245. |
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| Authors: | GONG Jin-wen WEI Jun-feng |
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| Institution: | (ShanxiVocational and Technical College of Biotechnology Application,Taiyuan,Shanxi,030031,China) |
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| Abstract: | Marketing and trading talents,the bridge connecting suppliers and demanders in circulation links of traditional Chinese medicine,play crucial roles for the development of traditional Chinese medicine industry.The suggestions of how to strengthen the construction of marketing and trading talents team and further improve its work to promote the development of traditional Chinese medicine were presented,in view of the summary and analysis of the following three aspects：the present situation of marketing and trading talents team,the existent problems in its construction and the future demands. |
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| Keywords: | traditional Chinese medicine marketing talents team professionalization the structure of institutions |
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