论地方电视台主持人队伍建设中存在的问题及改进途径

地方电视台主持人队伍建设和管理存在如下问题:重招考轻培养、重外表轻内涵;缺少专业的岗位培训和长远的职业规划;管理手段和方式简单、粗放。提高地方电视台主持人队伍素质要走出"形象至上"的选拔误区,理性科学地把握选拔标准;立足岗位培训,创建学习型主持人队伍;建立能者上、庸者下的优胜劣汰竞争机制;培养"多维化",打造名牌主持人。

Problems Existing in Local Television Host Team Construction and Improving Ways

The following questions exist in local telovision host team construction and management: attaching importance to recruitment and making light of training,respecting appearance and belittling connotation;lack of professional training and long-term occupation planning;simple,extensive management means and methods;improving the local television host team quality to go out "the image first" selection error,rational grasp the scientific selection;based on the job training,establishing learning host team;establishing person,Yongzhe the survival of the fittest competition mechanism;cultivation of "multi-dimensional",creating brand-name host.