The humanitarian road to Nagorno-Karabakh: media,morality and infrastructural promise in the Armenian diaspora

The Armenia Fund Telethon is an annual media event broadcast from Los Angeles that calls on all Armenians to give donations for humanitarian aid and infrastructure projects in Armenia and the unrecognised Nagorno-Karabakh Republic. Drawing on ethnographic fieldwork during the 2013 and 2014 editions dedicated to the new Vardenis–Martakert highway connecting the two territories, this article examines the transnational ritual sphere through which de facto state formation in Nagorno-Karabakh is transformed from a political issue into a humanitarian question for diaspora households worldwide. While the new road facilitates mobility, its participatory materialisation appeals to distant addressees with the promise of helping Karabakh Armenians stay put and strengthening Armenian claims on de jure Azerbaijani territories. Challenging scholarly accounts of the Armenian diaspora as past-centred, subjective and symbolic, the Telethon’s humanitarian governance constructs Nagorno-Karabakh as materially diasporic and subjectivities in Los Angeles as objectively tied to the present-day conflict in the South Caucasus.