| 县域旅游产品设计的SECI模式研究——以甘肃省瓜州县为例 |
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| 引用本文： | 张林,李文兵. 县域旅游产品设计的SECI模式研究——以甘肃省瓜州县为例[J]. 淮海工学院学报(社会科学版), 2008, 6(2): 69-72 |
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| 作者姓名： | 张林 李文兵 |
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| 作者单位： | 1. 广西大学,商学院,广西,南宁,530004
2. 湖南理工学院,旅游系,湖南,岳阳,414000 |
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| 基金项目： | 湖南省高等学校科学研究项目 |
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| 摘 要： | 旅游活动的本质是消费精神产品，激烈的市场竞争对旅游产品设计的知识创新方面要求越来越高，需要从知识生产的角度对旅游产品设计进行深入研究。为了有效满足旅游者的体验需求，围绕揭示旅游产品的特色，以甘肃省瓜州县旅游产品设计为例，对县域旅游产品设计的社会化、外部化、整合和内部化4个阶段进行了分析和解释，构建了旅游产品设计的SECI模式。
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| 关 键 词： | 旅游产品 知识生产 SECI模式 |
Study on the SECI Model for the Design of Tourism Products:A Case Study of Guazhou County in Gansu Province |
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| ZHANG Lin,LI Wen-bing. Study on the SECI Model for the Design of Tourism Products:A Case Study of Guazhou County in Gansu Province[J]. Journal of Huaihai Institute of Technology, 2008, 6(2): 69-72 |
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| Authors: | ZHANG Lin LI Wen-bing |
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| Affiliation: | ZHANG Lin1,LI Wen-bing2 |
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| Abstract: | The nature of tourist activities is to consume intellectual products.With the increase of competition on tourist market,it is necessary to make in-depth research into the design of tourist products from the perspective of knowledge production.In order to satisfy the tourists' needs of traveling experience and make products with distinct characteristics,this paper takes Guazhou County of Gansu province as an example to illustrate the four stages of designing tourist products,i.e.socialization,externalization,integration and internalization.In doing so,it succeeds in formulating a SECI model for the design of tourist products. |
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| Keywords: | tourist products knowledge production SECI model |
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