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入世,上海房地产业政策取向和企业的应对策略
引用本文:沈正超,韩丽川. 入世,上海房地产业政策取向和企业的应对策略[J]. 上海大学学报(社会科学版), 2001, 8(5): 103-108
作者姓名:沈正超  韩丽川
作者单位:1. 上海市人民政府,建设委员会房地产管理处,上海,200003
2. 上海交通大学,安泰管理学院,上海,200030
摘    要:从上海房地产业政策的演变过程来看,中国加入WTO后将影响上海房地产业的政策,根据加入WTO后上海房地产业政策的取向,企业应加快经营机制转变;改变经营策略,实施品牌战略;树立创新意识和加快人才培养,提高企业素质。

关 键 词:WTO  房地产  政策
文章编号:1007-6522(2001)05-0103-06
修稿时间:2000-11-17

Policy Adjustment for Real Estate Industry and Correspondent Counter-Measures in Shanghai at the Eve of China's Entry into WTO
SHEN Zheng-chao, HAN Li-chuan. Policy Adjustment for Real Estate Industry and Correspondent Counter-Measures in Shanghai at the Eve of China's Entry into WTO[J]. Journal of Shanghai University(Social Science Edition), 2001, 8(5): 103-108
Authors:SHEN Zheng-chao   HAN Li-chuan
Abstract:If we look back at the policy evolution of Shanghai 's real estate industry, we will not fail to see that China's entry into WTO will bring impacts upon Shanghai's policy on real estate industry. With regard to the policy orientation after the entry, enterprises should quicken the transformation of operation mechanism, adjust operation strategy, create more famous brands, foster the idea of innovation and bring up more able workers so as to enhance the all-round attainment of the enterprises.
Keywords:WTO   real estate industry   policy  
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