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The Effects of Public Ownership on Newspaper Companies: A Preliminary Inquiry
Authors:MEYER  PHILIP; WEARDEN  STANLEY T
Institution:Philip Meyer is the William Rand Kenan Jr. Professor of Journalism at the University of North Carolina at Chapel Hill and a vested former employee of Knight-Ridder Newspapers, a publicly held company. Stanley T. Wearden is Assistant Professor of Journalism, Kent State University. The survey of financial analysts was conducted with a grant from the University Research Council, UNC-CH. The data from news people were originally collected for the American Society of Newspaper Editors under a grant from the John and Mary R. Markle Foundation. Shailendra Ghorpade, Harry Greyard, Joseph Rawley, J. Walker Smith, Michael Spear, and Cynthia M. Watson participated in the development of this project as members of the UNC-CH School of Journalism's Seminar in Media Analysis.
Abstract:The trend toward ownership of major newspaper groups by companieswhose stock is publicly traded raises questions about the impactof investor influence on the management of the affected newspapers.A hypothesis is developed and tested: that the managers of publiclyheld newspaper companies will hold attitudes more like thoseof financial analysts than will their counterparts in privatecompanies. Although the hypothesis is not sustained, the circumstancesjustify a watch for further opportunities to test it in thefuture.
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