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研发联盟中合作伙伴投资策略研究
引用本文:范波,黄志平.研发联盟中合作伙伴投资策略研究[J].重庆大学学报(社会科学版),2012,18(1):52-58.
作者姓名:范波  黄志平
作者单位:1. 重庆师范大学经济与管理学院,重庆,400047
2. 重庆电子工程职业学院,重庆,401331
摘    要:文章构建一个联盟间的合作研发博弈模型,研究如何通过选择合理的联盟结构和利益分配方式来降低联盟成员道德风险、增大投入量,促进研发联盟成功。研究表明:在不同的联盟结构和分配方式下,随着市场收益率的增大,联盟成员研发投入逐渐增大;不同联盟结构中按投入比例分配方式下的研发投入高于平均分配方式;不同分配方式下,集中研发联盟中联盟成员的研发投入高于并行研发联盟。

关 键 词:研发联盟  联盟结构  分配方式  道德风险  投资策略

Research on Partners' Investment Strategy in R&D Alliance
FAN Bo and HUANG Zhi-ping.Research on Partners' Investment Strategy in R&D Alliance[J].Journal of Chongqing University(Social Sciences Edition),2012,18(1):52-58.
Authors:FAN Bo and HUANG Zhi-ping
Institution:1.School of Economics and Management,Chongqing Normal University,Chongqing 400047,P.R.China; 2.Chongqing College of Electronic Engineering,Chongqing 401331,P.R.China)
Abstract:This paper constructs a game model of the alliance’s cooperative R&D to study how to reduce the alliance members’ moral hazard of and increase their investment through choosing the right alliance structure and the way of profit-sharing,in order to promote the success of cooperative R&D activity.This research has shown: in different alliance structures and profit-sharing ways,the alliance members’ investment is gradually increasing as the market return rate increases;in different alliances,the R&D investment under distributing according to the investment proportion is higher than average distribution;in different profit-sharing ways,gathered R&D alliance’s investment is higher than parallel R&D alliance’s.
Keywords:R&D alliance  alliance structure  profit-sharing way  moral hazard  investment strategy
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