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Social comparison,group identity and professional identity. A study with bank clerks
Authors:Clelia M. Nascimento-Schulze
Affiliation:Universidade Federal de Santa Catalina
Abstract:Abstract

This study consisted of analyzing several hypotheses derived from Tajfel and Turner's social identity theory (Tajfel and Turner, 1979) within a real-life situation. We identified the intergroup relations among three banks in Brazil as an ideal chance to test the salience hypothesis (Oakes & Turner, 1980; Doise & Sinclair, 1973) and also the relationship between discrimination and social identity (Brown et al. 1983b). In general, results did not support the hypotheses, and alternative explanations of results, in terms of the groups ' real life conditions, are discussed.
Keywords:Social identity  salience  discrimination
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