| 传媒社会责任的伦理审视 |
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| 引用本文： | 逯改. 传媒社会责任的伦理审视[J]. 兰州学刊, 2007, 0(9): 149-152 |
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| 作者姓名： | 逯改 |
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| 作者单位： | 复旦大学,社科部,上海,200433 |
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| 摘 要： | 文章首先对责任的概念进行分析,并从伦理学的角度指出了传媒社会责任的缺失既受利益的驱动,又有理论内部混乱不清和传媒主体素质不高等因素的影响,并对传媒社会责任的重建提出了建议,以期抛砖引玉.
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| 关 键 词： | 社会责任 伦理 建议 |
| 文章编号： | 1005-3492(2007)09-0149-04 |
| 修稿时间： | 2007-05-14 |
The Ethical View of Mass Media's Social Responsibility |
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| Lu Gai. The Ethical View of Mass Media's Social Responsibility[J]. , 2007, 0(9): 149-152 |
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| Authors: | Lu Gai |
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| Abstract: | This article analyses the conception of responsibility,points out some reasons about the absence of the mass media's social responsibility: drived profit;confusion in the theory;the low diathesisof the mass medial principal part;puts forward plans on the rebuilding of the sociao responsibility of mass media.Hope better. |
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| Keywords: | social responsibility ethics |
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