| 大学学报传播及发行方式的创新 |
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| 引用本文： | 李如森,彭彩红,赵福荣.大学学报传播及发行方式的创新[J].大连理工大学学报(社会科学版),2003,24(4):82-85. |
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| 作者姓名： | 李如森 彭彩红 赵福荣 |
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| 作者单位： | 大连轻工业学院,学报编辑部,辽宁,大连,116034 |
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| 基金项目： | 中国高等学校自然科学学报研究会基金资助项目(GBJ0227) |
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| 摘 要： | 大学学报肩负知识创新、技术创新和知识传播的重要使命。通过对影响传播效果诸因素的分析,提出了拓宽传播领域、增强传播有效性实现途径,即在办刊观念、编辑内容、传播手段和渠道进行创新。
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| 关 键 词： | 大学学报 传播 发行 创新 |
| 文章编号： | 1008-407X(2003)04-0082-04 |
| 修稿时间： | 2003年11月8日 |
Innovation in mode of dissemination and distribution for colleges' and universities' journals |
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| LI Ru-sen,PENG Cai-hong,ZHAO Fu-rong.Innovation in mode of dissemination and distribution for colleges'''' and universities'''' journals[J].Journal of Dalian University of Technology(Social Sciences),2003,24(4):82-85. |
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| Authors: | LI Ru-sen PENG Cai-hong ZHAO Fu-rong |
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| Abstract: | Colleges' and universities' journals have the important mission for knowledge innovation, technological innovation and knowledge dissemination. Based on the analyses of the factors affecting the dissemination, the paper proposes the realizing ways for widening the distribution fields and strengthening distribution efficiency, such as the innovation in the publishing concept, the editorial content as well as the dissemination means and channels. |
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| Keywords: | colleges' and universities' journals dissemination distribution innovation |
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