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流通体验论初探
引用本文:赖阳.流通体验论初探[J].北京市财贸管理干部学院学报,2010,26(2):4-11,15.
作者姓名:赖阳
作者单位:北京财贸职业学院,北京,100010
摘    要:发达国家从过去之农业经济、工业经济、服务经济正逐步步入“体验式经济”时代。随着我国居民人均收入的不断提升,体验经济正在来临。体验经济时代商业流通领域也正面临着深远的变化。城市流通业商业结构、商业中心模式都在发生有别于工业经济和服务经济时代的变化:区域商业中心向体验型转型、大型商业中心休闲化、社区商业中心向社区生活中心转型;体验经济时代的零售业,也出现非主流业态快速成长,零售经营的体验化的变化。从工业经济、服务经济向体验经济的变化尚刚刚出现,实现完全转型尚需一个过程,但忽视正在发生的变化,将失去占领未来产业制高点的机会。

关 键 词:流通业  零售  体验经济

The circulation experience discusses initially searches
Lai Yang.The circulation experience discusses initially searches[J].Journal of Beijing Institute of Finance and Commerce Management,2010,26(2):4-11,15.
Authors:Lai Yang
Abstract:The developed countries that experienced the agricultural economy, the industry economy and the service economy in the past are marching into "the experience economy" gradually. Along with unceasing promotion of our country resident per capita national income, the experience economy is approaching. Sphere of Commercial circulation is also facing the profound changes in the experience economical time. Commercial structure and the business center pattern of the urban distribution industry is changing, It is different with changes that happened in industry economy and the service economy time: Regional business centers are changing into experience business centers, large -scale business center leisure, community business centers are changing into community life centers; Retail trade experience economical time is also growing rapidly in the non - mainstream industry condition. Changes that took place from the industry economy, the service economy to the experience economy are appearing, realize reforming completely need a process, but neglects the changes which are taking place, will lose opportunity which seizes the industrial commanding point in the future.
Keywords:circulation industry  retail sales  experience economy
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