| 目标管理下的销售部门薪酬成本控制研究 |
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| 引用本文： | 张艺华.目标管理下的销售部门薪酬成本控制研究[J].太原理工大学学报(社会科学版),2008,26(1):35-37. |
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| 作者姓名： | 张艺华 |
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| 作者单位： | 北京交通大学,经济管理学院,北京,100044 |
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| 摘 要： | 文章主要研究在“目标管理”的方式下，如何使用最有效的薪酬模式、最合理的薪酬去激励销售部门乃至销售人员，从而使他们将个人的目标和组织的总体目标有机的结合起来，以实现组织销售业绩、组织利益的最大化。
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| 关 键 词： | 目标管理 薪酬成本 销售人员 |
| 文章编号： | 1009-5837(2008)01-0035-03 |
| 修稿时间： | 2007年12月28 |
The Control of the Salary Payment Cost of Marketing Department with MBO |
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| ZHANG Yi-hua.The Control of the Salary Payment Cost of Marketing Department with MBO[J].Journal of Taiyuan University of Technology(Social Sciences Edition),2008,26(1):35-37. |
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| Authors: | ZHANG Yi-hua |
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| Institution: | ZHANG Yi-hua (School of Economic and Management, Beijing Jiaotong University, Beijing 100044, China) |
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| Abstract: | This paper is studied mainly how to use ＂MBO＂,the effective salary payment pattern and the rational salary in order to encourage salesmen to combine their personal target with the organic chief target. And then the benefit of organization and selling achievement would have come true. |
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| Keywords: | management by objectives （MBO） salary cost salesmen |
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