道德建设的市场取向与社会取向

现阶段道德建设中有两种不同的取向,即市场取向与社会取向.在社会主义市场经济条件下道德建设的市场取向有其必然性和必要性,它的伦理实质是利己与利他的统一.道德建设的社会取向作为一种非市场取向,最主要内容是"为人民服务"和集体主义原则.两种取向在指导道德建设的过程中产生了一定程度的冲突.社会主义道德建设的顺利进行要求通过整合实现两种取向的互补统一.

The Market Orientation and the Social Orientation of Moral Construction in Our Society

At present, there are two different orientations towards the moral construction in our society: oneis market-oriented and the other is social-oriented. Under the condition of socialist markct economy, the marketorientation in moral construction is inevitable and by all means necessary its ethical nature should be the unityof egoism and altruism. The social orientation in moral construction is non-market-oriented, its gist being theprinciple of "serving the people" and of the collectivism. These two different orientations are sure to confronteach other in the process of orienting people's morality. The guarantee to the success of socialist moral con-struction calls for the integration of these two orientations.