| 长沙师范专科学校大专生手机消费调查 |
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| 引用本文： | 吴婷,刘永丽,肖钰.长沙师范专科学校大专生手机消费调查[J].长沙师范专科学校学报,2006(Z1). |
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| 作者姓名： | 吴婷 刘永丽 肖钰 |
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| 作者单位： | 长沙师范专科学校外语系 湖南长沙410100 |
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| 摘 要： | 通过对长沙师范专科学校大专生手机消费状况进行的抽样调查,揭示了当前大学生手机消费行为的一些特点,考察了大学生对手机的认知质量,并对国产手机的市场攻略提出了一些建议。
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| 关 键 词： | 大学生 手机 消费行为 认知质量 |
The Handset Consumption Survey of Junior College Students in Changsha Normal College |
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| WU Ting,LIU Yong-li,XIAO Yu.The Handset Consumption Survey of Junior College Students in Changsha Normal College[J].Xu Teli Research(Journal of Changsha Normal College),2006(Z1). |
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| Authors: | WU Ting LIU Yong-li XIAO Yu |
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| Abstract: | By the sample survey of handset consumption of junior college students in Changsha Normal College, the article reveals some feature of college students' handset consumer behavior in our days, examined in students' cognition about handset and presents some advice on domestic handset's market strategy. |
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| Keywords: | college students handset consumer behavior cognition |
| 本文献已被 CNKI 等数据库收录！ |
