| Abstract: | In response to the complex and expensive Bonneville Power Administration (BPA) evaluation plan, this article attempts to identify some pragmatic issues and alternative approaches to conservation program evaluation. In particular, the need for simpler, lower-cost evaluation options and the importance of process evaluation to program management are emphasised. This is followed by the delineation of several key principles to be observed in conducting a more modest, but still methodologically sound and managerially useful, evaluation of energy conservation programs. |
