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我国石油企业的跨国经营环境模糊综合评价——以南美三国为例
引用本文:董秀成,朱瑾.我国石油企业的跨国经营环境模糊综合评价——以南美三国为例[J].中国石油大学学报(社会科学版),2005,21(1):7-11.
作者姓名:董秀成  朱瑾
作者单位:1. 石油大学(北京)工商管理学院,北京,102249
2. 石油大学(北京)工商管理学院,北京,102249;山东师范大学,经济与管理学院,山东,济南,250014
摘    要:石油企业跨国经营环境主要指石油资源国的政治、经济、法律、科技、社会文化和自然环境等方面的综合环境.石油跨国经营环境评价的方法主要有模糊综合评价方法、层次分析方法和专家打分的方法.石油企业可以通过制定跨国经营环境评价表,请专家对资源国的经营环境进行打分,然后运用模糊综合评价的方法对打分结果进行处理,最终得出东道国经营环境评价的结果和排序.

关 键 词:跨国经营  环境评价  石油企业
文章编号:1000-5951(2005)01-0007-(05)
修稿时间:2004年7月9日

Comprehensive Assessment of Transnational Operation Environment for China's Petroleum Enterprises
Dong Xiucheng,Zhu Jin.Comprehensive Assessment of Transnational Operation Environment for China''''s Petroleum Enterprises[J].Journal of China University Of Petroleum:Edition of Social Sciences,2005,21(1):7-11.
Authors:Dong Xiucheng  Zhu Jin
Institution:Dong Xiucheng~1,Zhu Jin~
Abstract:The environments of transnational operation for petroleum enterprises cover such sub-environments as political environment, economic environment, juristic environment, science and technology environment, social and cultural environment, and natural environment in oil resource countries. The assessment methods include fuzzy mathematic methods, the AHP and expert scoring method. An petroleum enterprise works out an assessment form first, and then invites experts to do the evaluate on operating environments in oil resource countries, and finally process the evaluation results with fuzzy mathematic methods so as to work out the assessment outcome and rank for operating environments in host countries.
Keywords:transnational operation  environment assessment method  petroleum enterprise
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