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Presidents on Television: The Effects of Instant Analysis
Authors:PALETZ, DAVID L.   VINEGAR, RICHARD J.
Affiliation:Duke UniversityThe authors express their appreciation to Richard T. Campbell for aid in analyzing their data
Abstract:The effects of instant analyses of presidential appearancesare probed through an experimental study of the CBS televisionnetwork's coverage of an appearance by President Nixon. Explanationsare offered for the kinds of instant analysis Presidents encounter
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