美国报业的危机、对策及启示

当前网络对传统报业形成了巨大冲击,传统报业正在痛苦地进行变革和探索,以寻求新的盈利模式和生存之道。通过对美国纽约等5座城市新闻业的调查,深入分析美国传统报业面临的危机及其采取的对策和未来的发展趋势,并借此结合上海报业的现状提供发展的借鉴和启示。

U.S. Newspaper Industry Crisis, Strategies and Inspiration

Modern information network has formed a tremendous impact on the traditional newspaper industry. The traditional newspaper industry is experiencing a painful reform and exploration to seek a new profit modal and survival way. Based on the survey of journalism in New York and other four cities in USA, the crisis, strategies and development trends of traditional newspaper industry in United States were deeply analyzed. And some inspirations and references were provided combined with Shanghai′s current situation.