关系嵌入性、网络能力与服务创新绩效关系的实证研究

目的/意义以双边关系治理为主的关系管理能力是企业网络能力和多元网络嵌入获得创新所需资源的基础，因此有必要围绕关系管理能力对创新绩效的影响机制展开深入研究。 设计/方法本文基于网络结构嵌入性特征的视角引入网络位置作为中介变量，网络密度及网络规模作为调节变量， 以304家广东省制造业企业为样本进行实证分析， 聚焦关系管理能力对创新绩效的影响。 结论/发现 第一，关系管理能力正向影响网络位置，但网络密度在其中的负向调节效应不显著；第二， 关系管理能力对企业创新绩效具有积极影响，网络位置在其中发挥中介效应；第三，网络规模正向调节网络位置对企业创新绩效的正向影响。结论不仅丰富了创新网络领域的相关研究，而且为企业的网络能力提升和合作创新网络构建提供了实践启示。

Social Structure and Competition in Interfirm Networks: The Paradox of Embeddedness

[Purpose/Significance] The relationship management capability revolving around bilateral relationship management capability is the foundation of enterprise network capability and multi-network embedding to obtain the resources needed for innovation. Therefore, it is necessary to make an in-depth research on the influence mechanism of relationship management capability on innovation performance. [Design/Methodology] Based on the network structure embedding features, the network location is introduced as the mediating variable, and network density and network size serve as the moderating variables. This paper takes 304 manufacturers in Guangdong province as samples for empirical analysis, and focuses on the influence of relationship management capability on innovation performance. [Findings/Conclusions] The conclusions show that: firstly, the relationship management capability positively affects the network location, but the negative moderating effect of network density is not significant. Secondly, the relationship management capability has a positive effect on the enterprise innovation performance, and network location plays an intermediary role in the influencing process. Thirdly, the network scale has a positive moderating effect on the relationship between network location and enterprise innovation performance. The study not only enriches the researches of innovation networks, but also provides practical enlightenment for enterprises to improve their network capability and build cooperative innovation networks.