面向东盟的广西北部湾企业文化整合研究

整合是企业文化建设的重要方式。广西北部湾企业所具有的独特地理环境决定其既有广西北部湾的悠久的文化特点，又有东盟国家的多样的文化特色．对广西北部湾企业进行文化整合，事关中国传统文化的发扬，北部湾经济的发展和东盟经济圈的壮大，鉴于此，进一步对建立广西北部湾企业文化的整合途径做初步探讨。

A Study on the Integration of Corporate Culture Oriented to ASEAN:An Example of Guangxi Beibu Gulf Corporate Culture

Integration is an important way to construct corporate culture. The unique geographical environment requires the enterprises in Guangxi Beibu Gulf to possess age-old culture and diverse cultures of ASEAN. By integrating the corporate culture of Beibu Gulf, Chinese traditional culture can be widespread, Beibu Gulf economy developed, and the ASEAN economic circle expanded. So the paper made further discussion on the ways to achieve the integration.