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基于需求导向的企业自主创新路径及对策
引用本文:蔡春红,冯强.基于需求导向的企业自主创新路径及对策[J].天津市财贸管理干部学院学报,2014(2):32-34.
作者姓名:蔡春红  冯强
作者单位:广东职业技术学院经济管理系,广东佛山528041
基金项目:广东职业技术学院2011年科研课题阶段性成果,课题编号:K2011010.
摘    要:企业自主创新离不开对市场需求的预判,如何确立以需求为导向的自主创新路径是企业创新成功的关键。本文分别对基于现实市场需求和基于潜在市场需求的两类自主创新路径进行了探讨,并在此基础上提出了实施需求导向的企业自主创新对策建议。

关 键 词:需求导向  自主创新  路径  对策

The Path and Countermeasures of Enterprise Independent Innovation Based on Demand Orientation
CAI CHun-hong,FENG Qiang.The Path and Countermeasures of Enterprise Independent Innovation Based on Demand Orientation[J].Journal of Tianjin Institute of Financial and Commercial Management,2014(2):32-34.
Authors:CAI CHun-hong  FENG Qiang
Institution:1.2.Department of Economics and Management,Guangdong Polytechnic,Foshan Guangdong 528041 )
Abstract:Enterprise independent innovations need prejudging the market demand. Establishing independent innovation paths guided by market demands s one of key factors for enterprises to innovate successfully. In this paper, the enterprise independent innovation paths are discussed from two aspects: real market demand and potential market demand, and on the basis of this the author puts forward the countermeasures and suggestions for enterprises of implementing demand oriented indenendent innovation.
Keywords:demand orientation  independent innovation  path  countermeasures
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