| Abstract: | Based on the situation in SA and the principle of sustainable development of tourism industry, the target market of tourism in SA is "environmental-cultural traveler". Compared with the whole country, the change of the numbers of international tourists in SA is apparently much greater. Most European tourists are very interested in SA tourism attractions, and the SA' s share in Europe is much higher than any other parts of the world. European tourists also spend more nights in Australia than any other parts of the world. This is inevitably the result of advanced cultural tourism. |
