| 我国企业多元化投资决策的反思 |
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| 引用本文： | 周渊. 我国企业多元化投资决策的反思[J]. 重庆工商大学学报(社会科学版), 2002, 19(1): 41-43 |
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| 作者姓名： | 周渊 |
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| 作者单位： | 渝州大学,经济学系,重庆,400020 |
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| 摘 要： | 企业多元化经营战备是当今世界许多大中型企业的一种战备选择。我国的一些大企业近年来也走上了多元化经营的道路 ,但多数都身陷困境或遭受失败 ,主要是由于多元化投资决策失误所致。因此 ,深入探讨多元化投资的理论和战略 ,对我国一些大中型企业来说 ,就显得十分重要。
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| 关 键 词： | 企业多元化 投资决策 |
| 文章编号： | 1008-424(2002)01-0041-03 |
| 修稿时间： | 2001-11-13 |
Reflections upon Multiple Investment Decisions of Enterprises of China |
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| ZHOU Yuan. Reflections upon Multiple Investment Decisions of Enterprises of China[J]. Journal of Chongqing Technology and Business University Social Science Edition, 2002, 19(1): 41-43 |
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| Authors: | ZHOU Yuan |
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| Abstract: | Multiple business defense preparation is one of defense preparation choices of many large and medium enterprises of the world. In recent years, some large enterprises of China have started multiple business but many fall in difficulty or fail due to wrong decision of multiple investment. It is important for large and medium enterprises to research on the theory and strategy of multiple investment. |
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| Keywords: | multiple investment strategy multiple business management theory investment risk |
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