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无形资本与女企业家经营绩效的关系研究
引用本文:马传兵. 无形资本与女企业家经营绩效的关系研究[J]. 中华女子学院学报, 2009, 21(4): 115-120
作者姓名:马传兵
作者单位:中华女子学院,管理学院,北京,100101
基金项目:中华女子学院2007-2008年重点课题"女性创业中的无形资源整合研究"的阶段性研究成果;课题 
摘    要:文章主要从无形资本的两大分类出发进行分析,揭示了无形资本与女企业家的经营绩效之间的关系。认为无论是社会性无形资本,还是经营性无形资本,对于企业绩效的提高与改善都具有明显的正相关性,因此得出女性在知识经济时代,更应该善于把握和利用无形资本,以提高企业经营业绩的结论。

关 键 词:无形资本  女企业家  经营绩效

Research on the Relation of Intangible Capital and Female Entrepreneurs
MA Chuanbing. Research on the Relation of Intangible Capital and Female Entrepreneurs[J]. Journal of China Women's College(Social Sciences Edition), 2009, 21(4): 115-120
Authors:MA Chuanbing
Affiliation:MA Chuanbing (School of Management, China Women's University, Beijing 100101, China)
Abstract:In the era of knowledge economy, intangible capital has been a main kind of capital modes, playing a very important role in economy life. How about the relationship between women and the new mode of capital during the development of the knowledge economy? Are they good at making use of the new capital to explore their business? The article mainly analyzes from the two types of intangible capital to disclose the relationship between intangible capital and women entrepreneurs. It is of obvious positive relation to the improvement of business performances whether the socialnatured intangible capital, or the operating intangible capital. Therefore in knowledge economy, women should hold and make use of intangible capital, improving the business performances of enterprises.
Keywords:invisible capital  female entrepreneurs  business performance
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