| 我国体育舞蹈市场化现状分析与发展对策 |
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| 引用本文： | 田青,谢勋咚.我国体育舞蹈市场化现状分析与发展对策[J].云梦学刊,2011,32(6):77-80. |
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| 作者姓名： | 田青 谢勋咚 |
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| 作者单位： | 湖南理工学院体育学院,湖南岳阳,414006 |
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| 摘 要： | 随着社会经济的发展，市场经济已经渗透到社会各个领域。作为世界人口大国的中国，体育消费已经成为人们生活的一个重要部分。体育舞蹈自1987年进入中国，经过二十多年的普及与推广，已具有广泛的群众基础，并成为我国社会体育发展的重要部分。
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| 关 键 词： | 体育舞蹈 体育市场 体育舞蹈市场 现状 发展对策 |
ANALYSIS OF CURRENT SITUATION IN DOMESTIC SPORT DANCE MARKET AND ITS DEVELOPMENT STRATEGIES |
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| TIAN Qing XIE Xun-dong.ANALYSIS OF CURRENT SITUATION IN DOMESTIC SPORT DANCE MARKET AND ITS DEVELOPMENT STRATEGIES[J].Journal of Yunmeng,2011,32(6):77-80. |
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| Authors: | TIAN Qing XIE Xun-dong |
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| Institution: | TIAN Qing XIE Xun-dong(College of Physical Education,Hunan Institute of Science and Technology,Yueyang 414006,China) |
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| Abstract: | With the soaring development of economy, the marketing economy has invaded into each field all over the society. As one of the largest countries with the population of almost 14 billion, consumption in sports products has become one of the most important parts in our country. Sport dance, entering the Chinese market in 1987, has been widely popularized over the past two decades, which have built a good fundamental of abundant constituencies. Besides, it has played an essential role in social sports development of our country. |
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| Keywords: | sport dance sports market sport dance market situation development strategies |
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