| 基于绿色引擎的江苏省服务外包产业发展战略研究 |
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| 引用本文： | 王燕茹. 基于绿色引擎的江苏省服务外包产业发展战略研究[J]. 江南大学学报(人文社会科学版), 2011, 10(6): 71-76,88 |
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| 作者姓名： | 王燕茹 |
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| 作者单位： | 江南大学商学院,江苏无锡,214122 |
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| 基金项目： | 教育部人文社会科学研究规划基金项目“中国对外直接投资企业母公司与子公司关系研究”，2009~2010年度江苏省高校哲学社会科学研究基金项目“基于绿色理念的江苏省服务外包产业发展战略研究” |
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| 摘 要： | 服务外包作为一种智力密集型的高端产业和绿色产业,具有无污染、低能耗、少占地、少投入、高产出、高效率等特点和优势,已经成为江苏省经济转型升级的优先发展方向。文章运用SWOT方法深入分析了江苏省服务外包产业发展的优势与劣势、机会与威胁,并在此基础上制定出符合实际的发展战略。
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| 关 键 词： | 江苏省 服务外包 SWOT分析 发展战略 |
A Study on Development Strategy of Service Outsourcing Industry Based on Green Engine in Jiangsu Province |
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| WANG Yan-ru. A Study on Development Strategy of Service Outsourcing Industry Based on Green Engine in Jiangsu Province[J]. Journal of Southern Yangtze University:Humanities & Social Sciences Edition, 2011, 10(6): 71-76,88 |
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| Authors: | WANG Yan-ru |
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| Affiliation: | WANG Yan-ru (School of Business,Jiangnan University,Wuxi 214122,China) |
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| Abstract: | As a high-end intelligence-intensive industry and green industry,service outsourcing industry has the following features and advantages： no pollution,low energy,less land,less investment,high output and high efficiency.Service outsourcing industry has become the priority development direction of economic transformation and upgrading in Jiangsu Province.By using the SWOT analysis method,this paper deeply analyzes the strengths,weaknesses,opportunities and threats of the development of service outsourcing industry in Jiangsu Province.Besides,the paper also comes up with the realistic development strategy. |
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| Keywords: | Jiangsu Province Service Outsourcing SWOT Analysis Development Strategy |
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