| 驰名商标与中国名牌统一管理研究 |
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| 引用本文： | 邓建志. 驰名商标与中国名牌统一管理研究[J]. 中国农业大学学报(社会科学版), 2006, 23(1): 67-71 |
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| 作者姓名： | 邓建志 |
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| 作者单位： | 同济大学,经济与管理学院,上海,200092 |
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| 摘 要： | 驰名商标和中国名牌具有同质性,二者分散管理的模式存在诸多弊端。文章在分析论证分散管理现状、存在的问题和能够实现统一管理的基础上,提出了二者统一管理的一些建议。
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| 关 键 词： | 驰名商标 中国名牌 统一管理 |
| 文章编号： | 1009-508X(2006)01-0067-05 |
| 修稿时间： | 2005-09-26 |
The "Well-Known Trademarks" and Consolidated Administration of Famous Brands in China |
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| Deng Jianzhi. The "Well-Known Trademarks" and Consolidated Administration of Famous Brands in China[J]. Journal of China Agricultural University(Social Sciences Edition), 2006, 23(1): 67-71 |
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| Authors: | Deng Jianzhi |
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| Abstract: | The "well-known trademarks(WKT)" and "famous brands" in China are based on the same identification standards.The separate administration of them has many shortcomings.The paper analyzes the current situation,existent problems and the feasibility of consolidated management of them.Some suggestions are also made on how to make consolidated management of these two. |
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| Keywords: | Well-known trademarks Famous brands in China Consolidated administration |
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