| 日本电视产业的特点与发展脉络 |
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| 引用本文： | 欧阳康.日本电视产业的特点与发展脉络[J].深圳大学学报(人文社会科学版),2005,22(3):124-128. |
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| 作者姓名： | 欧阳康 |
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| 作者单位： | 深圳大学教育技术与信息中心,广东,深圳,518060 |
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| 摘 要： | 日本电视产业呈现出以日本放送协会为代表的公营电视媒体和以日本民间放送联盟所属的各日本商业电视台两足鼎立的结构特点;产业中两种体制的运营理念、营运方式和决策管理机构大相径庭。日本电视产业从初始到壮大,从无线电视、有线电视到卫星电视、数字电视,从大众传播到专门化以及分众传播,经历了若干发展阶段。
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| 关 键 词： | 日本电视产业 公营与商业电视体制 产业发展阶段 |
| 文章编号： | 1000-260X(2005)03-0124-05 |
| 修稿时间： | 2004年12月15 |
The TV industry of Japan: Its Features and Track of Development |
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| OU Yang-kang.The TV industry of Japan: Its Features and Track of Development[J].Journal of Shenzhen University(Humanities & Social Sciences),2005,22(3):124-128. |
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| Authors: | OU Yang-kang |
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| Abstract: | The TV industry of Japan demonstrates such a structural feature as two TV systems of media co-existing. One is the public-operated TV media represented by the NHK and the other is the Commercial TV Stations affiliated to the NAB. The two systems are far from each other in terms of their notions, modes of operation and their policy-making management. Japanese TV industry has gone through several phases of development, growing from radio TV to cable TV, satellite TV and digital TV, from mass dissemination to specialized and mass-division dissemination. |
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| Keywords: | TV industry of Japan public-run and commercial TV systems industry's development phase |
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