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The Manageable Approach to College Health Services Planning Part I
Authors:George Stuehler Jr. Sc.D.   M.P.H.  Stephen T. O'Dell M.S.
Affiliation:1. Educational Resources and Planning, University of Colorado , Medical Center (Box A083, 4200 East Ninth Avenue, Denver, Colorado, 80262, USA;2. Blue Cross and Blue Shield of Colorado , 700 Broadway, Denver, Colorado, 80273, USA
Abstract:Abstract

College health services must function effectively within two dynamic and complex environments-higher education and health. College health services are also increasingly expected to respond to emerging forces within the fields of adolescent medicine and college health itself and to seize opportunities to improve the health status and lifestyles of college-age adults. Thus, it is essential that college health services be well planned to meet student needs more completely and to ensure a more appropriate role for college health in both the health and higher education fields. This article depicts the strategic and operational planning that is necessary and delineates how such planning can be accomplished within 10 weeks through the application of the “Manageable Approach.” Basic concepts of the Manageable Approach are presented, its six major stages are described, and detailed guides to the success of each stage are included. These guides focus on the purposes and results of each stage, the group maintenance activities necessary, the specific steps to be followed, the special techniques to be employed, and the planning aids to be used in the discussion of substantive issues. In this first part of a two-part series, strategic and operational health planning are described, the Manageable Approach is introduced, and the first two stages—organization and education, and mission and program goals—are delineated.
Keywords:cognitive behavioral therapy  college students  randomized clinical trial  relaxation response  stress
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