| 上海老年人旅游行为特征及市场开发策略探讨 |
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| 引用本文： | 侯国林,尹贻梅,陈兢.上海老年人旅游行为特征及市场开发策略探讨[J].人口与经济,2005(5). |
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| 作者姓名： | 侯国林 尹贻梅 陈兢 |
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| 作者单位： | 南京师范大学,地理科学学院,南京,210097;南京师范大学,地理科学学院,南京,210097;南京师范大学,地理科学学院,南京,210097 |
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| 基金项目： | 江苏省哲学社会科学研究“十五”规划基金项目成果(批准号04SHB003) |
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| 摘 要： | 老年旅游者是旅游市场的重要组成部分。论文阐述了老年旅游市场开发的意义和必要性,分析了上海老年人出游的条件和旅游行为特征,在此基础上探讨了上海老年旅游市场的开发策略。
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| 关 键 词： | 上海 老年人 旅游行为 开发策略 |
Characteristics and the Behavior of the Elder Tourists and Strategies of its Market Development in Shanghai |
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| HOU Guo-lin,YIN Yi-mei,CHEN Jing.Characteristics and the Behavior of the Elder Tourists and Strategies of its Market Development in Shanghai[J].Population & Economics,2005(5). |
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| Authors: | HOU Guo-lin YIN Yi-mei CHEN Jing |
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| Abstract: | The elder tourists are important component of tourism market.After stressing the significances and necessaries of developing the market,this paper describes the travel conditions and their behavioral characteristics of the elderly in Shanghai,which is the base of discussing the strategies of developing this aspect of tourism. |
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| Keywords: | shanghai the elder travel behavior development strategy |
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