An Empirical Investigation of the “Dynamic McFadden” Model of Purchase Timing and Brand Choice: Implications for Market Structure 期刊界 All Journals 搜尽天下杂志传播学术成果专业期刊搜索期刊信息化学术搜索

An Empirical Investigation of the “Dynamic McFadden” Model of Purchase Timing and Brand Choice: Implications for Market Structure

摘要：