关于现代汉服的符号分析

从2003年开始，“汉服热”逐渐兴起。但“汉服”的定义实际上存在分歧，对于现代汉服的理解也众说纷纭。现代汉服作为一种服饰符码，从不同的角度有不同的解读：首先，它是古典文化的象征，代表了人们对于现代性的反思、反抗，对思想归属的寻找和对传统文化资源的再开掘；其次，它是汉民族的象征，代表了人们在汉民族形象模糊和全球化冲击的双重焦虑下，重塑身份认同的应对策略；最后，它还是一种消费符号，表达了人们对于文化、学识、才智、地位的想象，在消费社会中对“独特”的追求。

Symbol Analysis of Modern Han Chinese Clothing

Since the year of 2003, people＇s interest to Han Chinese clothing （Hanfu） has been heating up. However, the definition of Hanfu is still indefinite. As a symbol of culture, modern Hanfu can be read in many ways. First, it stands for the classic culture, which symbolizes people＇s resistance to modernity and searching for civilization source and redis- covery of traditional cultural resources. The second, Hanfu represents the Han Nationality. The love for Hanfu could be seen as a strategy that people choose to cope with the anxiety of losing national identity. The last, Hanfu is a sovt of con- sumption symbol, expressing people＇s imagination of knowledge, ability, wisdom, status and the seeking for ＂uniqueness＂.