网络流行文化对大学生价值观的影响

流行文化首先属于媒介文化,是网民在不同的网络设备上分享由他们自己创造并将在很长一段时间内保持的某种价值观念和看法。网络流行文化重构了现代社会交往方式,呈现出泛娱乐化的倾向,虽然流行时间短,更新快,所指在不断变化,但是其能指却是恒定不变的。网络流行文化成为大学生活的重要组成部分,也深刻地影响着大学生价值观的形成,他们在价值观方面呈现出了价值取向多元化、价值主体自我化、价值选择迷惘化、价值态度消极化的时代特征。为此有必要对大学生进行媒介素养教育、闲暇教育以及大学生责任意识教育。

The Influence of Internet Popular Culture on College Students

Belonging to the medium culture, internet culture is about the shared values and perspectives that are created and maintained in various online settings, perspectives that guide norms and ideals for how to act and interact with other individuals. Internet popular culture reconstructs modern social life style, and presents the entertainment features that the signified changes for ever and the signifier constants. Internet popular culture is the important part in the life of college students and influences their values which show the characteristics of the times of diversity in value orientation, the ego-oriented in value subject, confusion in value choice and negativity in value attitude. It＇s very necessary to strengthen the educations such as media literacy, leisure time education and responsibility consciousness of college students.