| 论云南民族商品的绿色营销 |
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| 引用本文： | 徐永林.论云南民族商品的绿色营销[J].中央民族大学学报(哲学社会科学版),2001(4). |
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| 作者姓名： | 徐永林 |
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| 作者单位： | 云南民族学院经济管理系!云南昆明650031 |
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| 摘 要： | 随着人类社会对自身生存环境的日益重视和企业对自身经营环境的日益关注 ,绿色营销近年来成为市场营销的热门话题。云南民族商品的绿色营销有其优势条件。要实现民族商品的永续产出 ,必须保护生态平衡 ,合理使用资源 ,防治环境污染 ,以达到各类资源的良性循环发展。
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| 关 键 词： | 云南 民族商品 绿色营销 |
The Green Business of Yunnan Ethnic Commodities |
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| XU Yong\|lin.The Green Business of Yunnan Ethnic Commodities[J].Journal of The Central University for Nationalities(Humane and Social Sciences Edition),2001(4). |
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| Authors: | XU Yong\|lin |
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| Abstract: | People pay more and more attention to their living environments,and enterprises also attach much importance to their business environments.So green business has become a hot topic of market business in recent years.The green business of Yunnan ethnic commodities enjoys good conditions.In order that ethnic commodities may enjoy a sustainable development,people should see to it that ecological balance and reasonable use of resources are attained and environmental pollution is prevented. |
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| Keywords: | Yunnan ethnic commodities green business |
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