| 移动国际漫游市场定价影响因素研究 |
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| 引用本文： | 于化龙,唐守廉.移动国际漫游市场定价影响因素研究[J].北京邮电大学学报(北京邮电大学学报),2011(5):75-79. |
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| 作者姓名： | 于化龙 唐守廉 |
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| 作者单位： | 中国电信股份有限公司技术创新中心,北京,100031;北京邮电大学经济管理学院,北京,100876 |
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| 摘 要： | 首先结合移动国际漫游市场特点，分析了国际漫游业务市场中的转换成本体现。然后重点基于转换成本及运营商规模的影响因素，针对非合作博弈情况下漫游双方运营商的漫游业务量与零售价格关系进行建模，分析得到了寡头市场中最优漫游零售价格模型。最后通过数据仿真分析给出了漫游零售价格受相关因素的影响效果，并基于实证数据方式进行验证。
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| 关 键 词： | 国际漫游 漫游价格 转换成本 漫游结算 |
Study of Influencing Factors on Pricing in Mobile International Roaming Market |
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| YU Hua-long,TANG Shou-lian.Study of Influencing Factors on Pricing in Mobile International Roaming Market[J].Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition),2011(5):75-79. |
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| Authors: | YU Hua-long TANG Shou-lian |
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| Institution: | YU Hua-long1,TANG Shou-lian2(1.Technology Innovation Center,China Telecom Corporation Limited,Beijing 100031,China,2.School of Economics and Management,Beijing University of Posts and Telecommunications,Beijing 100876,China) |
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| Abstract: | Firstly this paper presents the impact of switching cost in mobile international roaming market.Then,this paper,emphasizing modeling on the relationship between business volume and retail price of operators under non-cooperative game situation,acquires the best roaming price modeling in the oligopoly market.In the final part,influencing factors on roaming prices are graphical represented with MATLAB simulation and verified with realistic data. |
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| Keywords: | international roaming roaming price switching cost roaming settlement |
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