论危机事件中冲突管理的沉默策略及风险

沉默作为非语言传播符号具有依附性和多义性的特点,它使得沉默天然具备规避冲突的特质。危机事件的巨大破坏性使各种冲突在短时间内变得集中而剧烈,作为策略性的沉默在危机事件管理中形成了诸如背离、辩护、强化等有利于冲突规避的机制。但同时,沉默的管理策略因危机事件的特殊性会导致一些风险的存在,诸如相关人物和政府部门之间的神秘性和对事件处置的不确定性,在公众中形成被动的人物和政府部门形象,导致危机事件管理过程中的错误决策。

Analysis of Silence Strategy and Risks for Conflict Management in Crisis Event

Silence naturally has the feature of avoiding conflicts because it has characteristic of attachment and polysemy as a nonverbal symbol of communication. Massive destruction of crisis event makes various conflicts to become concentrated and intense in a short period of time,as a strategy,silence contributes to structuring mechanisms of avoiding conflicts such as divergence,defense,intensification and so on in crisis management. But at the same time, the strategic silence of management results in the following risks： mystery of political persons and governments and uncertainty of event handling,passive images of political persons and governments in the public,the wrong decision made in the crisis management process.