| 市场细分、市场调查与规划设计 |
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| 引用本文： | 金建清. 市场细分、市场调查与规划设计[J]. 苏州城市建设环境保护学院学报, 2002, 0(2) |
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| 作者姓名： | 金建清 |
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| 作者单位： | 苏州科技学院城市管理系 江苏苏州215011 |
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| 摘 要： | 文章首先以居民收入水平为变量细分住宅市场,确定较高收入居民为目标市场;其次介绍了针对目标市场的若干调查结果;最后提出住宅规划设计的若干建议。
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| 关 键 词： | 市场细分 市场调查 住宅规划设计 |
Segmentation,Survey&Design on Real Estate Market |
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| JIN Jian-qing. Segmentation,Survey&Design on Real Estate Market[J]. Journal of Suzhou Institute of Urban Construction and Environmental Protection(Social Science), 2002, 0(2) |
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| Authors: | JIN Jian-qing |
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| Abstract: | The paper segments house market on the basis of residents' incomes and classifies resi-dents of higher income as the target market.Then the author introduces some conclusions based on a survey of real estate market and sets forth some proposals for housing design. |
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| Keywords: | segmentation survey housing design |
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