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Application Review of Journey Mapping
Authors:Dhira Crunkilton
Institution:1. Southeast Missouri State University , Cape Girardeau, Missouridcrunkilton@semo.edu
Abstract:Journey Mapping is a unique Internet-driven program evaluation tool supporting both qualitative and quantitative data collection. Successful implementation of the tool requires minimal training. The Journey Mapping website is updated on a regular basis to include new features; all users log on and work with the latest version. Journey Mapping supports collection of program outcome data, as well as data for program refinements. Realizing the full potential and benefits of Journey Mapping may depend on integrating the system with staff job designs and the overall mission of the program.
Keywords:empowerment evaluation  outcome tool  program evaluation  qualitative data  quantitative data
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